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The evolution of the regulatory framework applicable to plants obtained by new genomic techniques: legal and strategic implications of the European Commission’s proposed regulation

Introduction

Through its proposal for a regulation on certain plants obtained by new genomic techniques (NGTs), the European Commission seeks to fundamentally reshape the regulatory framework applicable to plant innovation. The proposal is based on a differentiated approach: certain plants, by reason of the nature of the genetic modifications introduced, would be excluded from the traditional scope of genetically modified organisms (GMOs), while others would remain subject to a specific regulatory regime.

This shift in regulatory boundaries is far from merely technical. It directly affects the legal qualification of products, the predictability of applicable rules, and the operational flexibility available to economic operators within the European market. The reform thus raises a central question: according to which criteria should EU law henceforth distinguish between non-regulated innovation and regulated innovation?

What are “new genomic techniques”?

New genomic techniques (NGTs) refer to recent methods enabling targeted modification of an organism’s genome. In other words, they allow precise intervention on a specific segment of DNA. The most well-known tool is currently CRISPR-Cas9, which operates through an enzyme that cuts DNA and a guide system directing that enzyme to the exact location where the modification is to be made.

These techniques may produce highly diverse outcomes. They may, for instance, introduce minor DNA alterations, deactivate a gene, modify the protein encoded by that gene, or introduce a new genetic trait. NGTs therefore do not constitute a single technique, but rather a set of tools capable of producing varied effects, which complicates their legal qualification.

The current legal status of NGTs

Following an action brought in 2015 by several associations, the Court of Justice of the European Union (CJEU) was called upon to clarify the legal status of techniques now referred to as NGTs (CJEU, 25 July 2018, Case C-528/16).

In its decision of 25 July 2018, the Court held that organisms obtained through new mutagenesis techniques fall, in principle, within the definition of GMOs under Directive 2001/18/EC. It further recalled that only certain conventional mutagenesis techniques are exempt, as they have long been used and are considered to have an established safety record. NGTs, as more recent techniques, do not benefit from this exemption and therefore remain subject to the GMO regulatory framework under current law.

In practice, this assimilation has generated legal uncertainty, insofar as plants with identical characteristics may fall under different regulatory regimes depending on the technique used. Operators are thus exposed to the risk of reclassification as GMOs, with direct implications for regulatory obligations, time-to-market, and the security of their investments.

Against this background, the proposed regulation aims to fundamentally reconfigure the legal regime applicable to plants obtained through NGTs by introducing a binary distinction that departs from the uniform classification as GMOs established by CJEU case law. This segmentation is based on a product-oriented approach rather than on the technique used, marking a significant development in EU biosafety law.

What does the European Commission’s proposal provide?

On 5 July 2023, the Commission proposed a specific regulatory framework for plants obtained by certain NGTs. The core idea is no longer to treat them uniformly as GMOs, but to distinguish between two categories based on the characteristics of the final product. The proposal thus adopts a binary structure: category 1 and category 2.

Category 1 NGT plants: towards assimilation with general seed law

Category 1 plants are characterised by targeted, limited genetic modifications that are indistinguishable from those that could occur naturally or through conventional breeding methods:

  • No stable insertion of exogenous DNA into the genome
  • Limited and targeted genetic changes (site-directed mutagenesis, small insertions)
  • Outcomes equivalent to those achieved through conventional mutagenesis or breeding

From a legal perspective, such plants would be expressly excluded from the scope of Directive 2001/18/EC on GMOs, subject to a verification procedure. This entails several consequences such as the removal of the requirement for prior authorisation under GMO legislation, the absence of a systematic environmental assessment for GMOs, and their inclusion within the standard regime for seeds and plants.

Category 2 NGT plants: a regulated intermediate regime

Category 2 plants encompass more complex genomic modifications, particularly where:

  • The modifications exceed what could occur naturally
  • Exogenous genetic sequences are inserted or recombined
  • The phenotypic effects involve a higher degree of uncertainty

These plants remain subject to a specific regulatory regime, although this is significantly less stringent than the standard framework for GMOs. Consequently, the risk assessment procedure is simplified and proportionate, the authorisation process is regulated but streamlined, and the traceability requirements have been adapted.

This intermediate regime reflects an intention to calibrate regulatory constraints to the level of identified risk, in line with the principle of proportionality under EU law. Nevertheless, the practical implementation of this distinction may give rise to interpretative disputes, particularly regarding classification criteria between categories 1 and 2.

A particularly sensitive aspect of the reform concerns the redefinition of traceability and consumer information requirements.

Unlike traditional GMOs, certain NGT plants, especially those in category 1, may:

  • Be exempt from specific labelling requirements where equivalent to conventional varieties
  • Be placed on the market within agricultural and food supply chains without formal distinction
  • Not be subject to specific GMO traceability obligations

categories 1 2 EN

Ongoing debates

The proposed reform raises not only biosafety concerns but also broader issues relating to intellectual property, traceability, labelling, and environmental monitoring of NGT-derived plants. These issues remain particularly sensitive in light of the provisional agreement reached at EU level in December 2025 on the future NGT regulation.

Intellectual property is central to these discussions. On the one hand, plant variety rights protect new varieties while preserving breeders’ access for further innovation. On the other hand, the use of patents for certain traits obtained through NGTs raises concerns regarding market concentration and restricted access to innovation. These questions therefore extend beyond technical legal considerations and directly affect the structure of the seed market.

Traceability and labelling also remain contentious. In practice, identifying an NGT plant based solely on the final product may be difficult, complicating control mechanisms. The issue of consumer information therefore remains unresolved: some stakeholders advocate for specific labelling, while others consider such requirements unjustified for plants closely resembling conventional varieties.

Finally, post-market monitoring remains a key issue. Even where regulatory requirements are relaxed for certain NGT plants, several stakeholders advocate maintaining appropriate environmental surveillance and specific safeguards for certain agricultural sectors, particularly those seeking to exclude such techniques.

These concerns are echoed in the French political context. On 21 January 2026, a proposal for a European resolution was submitted to the French National Assembly opposing the deregulation of NGT plants and advocating for a strict European framework in terms of health, environmental, and democratic safeguards. This initiative illustrates that, despite ongoing developments at EU level, consensus remains far from achieved.

Conclusion

The proposed regulation on plants obtained through certain new genomic techniques reflects a significant shift in EU law governing plant biotechnology. By departing from the principle of systematically classifying NGTs as GMOs, it seeks to establish a more differentiated framework based on the characteristics of the final product rather than solely on the technique used. This evolution aims to enhance regulatory coherence and legal certainty for economic operators.

However, the reform does not resolve all challenges. The determination of classification criteria, the interaction with traceability and information requirements, and the implications for intellectual property, competition, and environmental monitoring remain widely debated. In this respect, the European resolution proposal submitted to the French National Assembly in January 2026 demonstrates that the choices made at EU level continue to face significant reservations, particularly in light of the precautionary principle and the protection of certain agricultural sectors.

Beyond technical considerations, the reform highlights a broader issue: the balance EU law seeks to strike between fostering innovation, safeguarding the internal market, ensuring consumer information, and protecting the environment. This balance will ultimately determine the role that NGTs will play within the European agricultural model.

 

Dreyfus law firm  assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus law firm works in partnership with a global network of attorneys specializing in Intellectual Property.

Nathalie Dreyfus with the support of the entire Dreyfus team.

 

Q&A

 

1. What are new genomic techniques (NGTs)?

NTGs refer to modern techniques that enable the targeted modification of a plant’s genome.

2. What is the difference between NGTs and GMOs?

GMOs typically involve the introduction of foreign genetic material into a plant.
NGTs, by contrast, may modify an existing gene without introducing external DNA.

3. Why did the CJEU classify NGTs under the GMO framework?

The CJEU adopted a broad interpretation of Directive 2001/18/EC, based on the precautionary principle, holding that recent genome-editing techniques lacking a history of safe use should be subject to the same regulatory framework as traditional GMOs.

4. What are the implications for agriculture?

NGTs may improve crop yields and resilience but also raise economic, legal, and societal issues.

 

This publication is intended to provide general guidance and highlight certain issues. It is not intended to apply to specific situations nor to constitute legal advice.

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Is it necessary to demonstrate intellectual effort or genuine artistic creation in order to obtain protection for a design?

Introduction

Can a design be protected even if it does not result from any particular creative effort?

At first glance, the question may appear counterintuitive. Legal protection is still often associated with some form of intellectual or artistic input.

However, in design law, this assumption is incorrect. Under this system, protection is not contingent on creativity, but on the product’s appearance.

A confusion rooted in the history of applied arts

The frequent confusion between copyright and design law is not coincidental. It largely stems from the history of applied arts and the historical convergence between artistic creation and industrial production.

From the nineteenth century onwards, aesthetic forms applied to industrial products, particularly in sectors such as textiles, furniture, ceramics and goldsmithing, were perceived as artistic creations applied to utilitarian objects.

This proximity between artistic creation and industrial design fostered a conceptual overlap between copyright and design law, leading to the mistaken assumption that design protection requires a creative contribution.

This historical background also explains the principle of cumulative protection, now recognized under European law. Under this principle, a single creation may benefit simultaneously from:

  • Design protection, which safeguards the appearance of a product as such.
  • Copyright protection, provided that the work meets the requirement of originality.

Nevertheless, these two regimes rest on fundamentally distinct legal foundations.

An autonomous legal framework: the irrelevance of creative effort

Unlike copyright, which requires an original work reflecting the personality of its author, design law does not make protection conditional upon the existence of intellectual effort or artistic creation.

Pursuant to Regulation (EC) No 6/2002, protection is granted provided that two conditions are met:

  • Novelty: the design must not have been made available to the public prior to the filing date, subject to the exceptions provided for by the Regulation (EC) No 6/2002, in particular Article 7, such as the grace period or improper disclosure.
  • Individual character: the design must produce, on the informed user, an overall impression that differs from that produced by earlier designs. In this assessment, the degree of freedom of the designer is a decisive factor: where such freedom is constrained by technical or functional requirements, relatively minor differences may suffice to establish individual character.

It follows that design law is concerned exclusively with the visual outcome of a product, irrespective of the creative process that led to its development.

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The Deity Shoes case: a significant clarification by the Court of Justice of the European Union

The Deity Shoes case (CJEU, 18 December 2025, Deity Shoes, S.L. v Mundorama Confort, S.L. and Stay Design, S.L., Case C-323/24) is a recent yet already emblematic decision that clearly illustrates this approach.

In this case, the company Deity Shoes, S.L brought infringement proceedings based on a registered design against two competing companies.

The competing companies challenged the validity of the design, arguing that the shoes merely resulted from a combination of elements available in suppliers’ catalogues, without any genuine design activity or intellectual effort.

The Spanish court, Juzgado de lo Mercantil n° 1 of Alicante, referred several questions to the CJEU for a preliminary ruling, in particular:

  • Whether it is necessary to demonstrate genuine creative activity in order to obtain protection;
  • Whether the personalization of pre-existing designs may be protected.

The Court provided a clear answer. It held that the designer’s creative activity or intellectual effort does not constitute a condition for protection.

Accordingly, only the appearance of the product, its novelty and its individual character are relevant.

The Court further clarified that a combination of pre-existing elements may indeed constitute a protected design, provided that it produces a different overall impression.

This decision confirms that design law primarily pursues an economic objective, namely the protection of product appearance on the market, rather than the artistic recognition of a work.

Conclusion

It is therefore not necessary to demonstrate intellectual effort or artistic creation in order to benefit from design protection. Only novelty and individual character are relevant.

Design law thus clearly differs from copyright: it does not seek to reward creativity, but rather to protect the appearance of products from an economic perspective.

 

Dreyfus Law firm  assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus Law firm works in partnership with a global network of attorneys specializing in Intellectual Property.

Nathalie Dreyfus with the support of the entire Dreyfus team

 

Q&A

 

1. Is it necessary to be a professional designer in order to obtain protection?

The status or profession of the creator is irrelevant. Any natural or legal person may apply for design protection, provided that the legal requirements are satisfied.

2. Can a simple design be protected?

The complexity of a design is not a relevant criterion. Even a very simple design may be protected if it is new and possesses individual character.

3. Can a design resulting from technical constraints be protected?

Features solely dictated by technical function are not eligible for protection. However, aesthetic choices that remain independent of such constraints may be protected.

4. Is protection automatic?

No, protection generally requires registration (registered design), except in the case of the unregistered Community design.

5. What is meant by an “informed user”?

An informed user is a notional figure situated between the average consumer and the sectoral expert, possessing a certain level of awareness of existing designs.

 

The purpose of this publication is to provide general guidance to the public and to highlight certain issues. It is not intended to apply to particular situations or to constitute legal advice.

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Withdrawal or renunciation of a trademark: what are the legal and strategic consequences?

Introduction

At first glance, the withdrawal or renunciation of a trademark may appear to be a simple and pragmatic way to defuse a trademark dispute. Behind this apparent simplicity, however, lie far-reaching legal consequences, sometimes irreversible, which may durably affect the value of a strategic asset, the coherence of a trademark portfolio and the rights holder’s position in contentious proceedings.

In the context of administrative disputes, whether before the INPI or the EUIPO, these mechanisms must be handled with caution. Poorly anticipated, they may turn an amicable solution into a structural weakening of rights. When properly mastered, on the other hand, they become an effective, swift and economically rational negotiation tool.

Understanding the withdrawal and renunciation of a trademark: key concepts and fundamental distinctions

Renunciation consists of a partial or total abandonment of rights by the trademark owner. When total, the trademark simply disappears from the register. When partial, it results in a reduction of the scope of protection, by limiting the list of goods and services  designated. This reduction may take several forms, including:

  • the removal of certain goods or services;
  • the explicit exclusion of sensitive or disputed segments.

Renunciation is often used to neutralise an identified risk of confusion.

One fundamental point must be emphasised:

  • when the owner acts before the trademark is registered, this is referred to as a withdrawal (total or partial);
  • when the owner acts after the trademark has been registered, this is referred to as a renunciation (total or partial).

This terminological distinction entails major legal consequences, particularly where proceedings are already pending.

Trademark withdrawal and opposition: a fast and regulated conflict-resolution tool

The rationale behind opposition proceedings: prevention rather than cureOnce a trademark application has been examined by the competent office and found to meet the legal requirements, it is published to allow third parties holding earlier rights to file an opposition if necessary. This enables early intervention and the resolution of disputes before the contested trademark is definitively registered.

Opposition is based on the argument that the registration of the new trademark would infringe existing rights, in particular due to a likelihood of confusion, or the reputation or renown of the earlier trademark. In this context, the total or partial withdrawal of the contested application is often regarded by trademark offices as a priority solution, as it directly alters the subject matter of the dispute.

Procedural effects of a withdrawal in opposition proceedings

The withdrawal of a trademark application may occur at various stages of the opposition procedure. First, it may take place before an opposition is even filed, typically following the receipt of a cease-and-desist letter from the holder of earlier rights.

Withdrawal may also occur during the admissibility review of the opposition or during the cooling-off period provided for by the procedure. Finally, withdrawal may also take place after the opposition decision has been issued.

It is essential to distinguish between the effects of partial withdrawal and total withdrawal. Partial withdrawal results in an amendment of the specification of the trademark application, which then continues with this revised wording. Where the application is totally withdrawn, or where all goods or services targeted by the opposition are withdrawn, the opposition proceedings are automatically closed, as they become devoid of purpose.

withdrawal trademark application

This solution is highly valued by companies and practitioners, as it allows disputes to be resolved swiftly, without the need to await a decision on the merits.

Renunciation of a trademark in the context of invalidity and revocation actions: radically different legal effects

Effects and strategic implications of renunciation

Renunciation, although it does not remove the trademark from the register, results in a reduction of its scope of protection. Where renunciation is total, its effects are similar to those of a withdrawal, as the trademark is no longer protected. Where renunciation is partial, certain ownership rights are maintained, but subject to restrictions. This may create management risks, as the trademark may lose visibility or be used in a non-strategic manner.

Renunciation must be integrated into a global trademark portfolio strategy. It may help rationalise a portfolio, avoid unnecessary renewal costs and eliminate rights over trademarks that are no longer relevant. However, such decisions must be taken with caution, carefully assessing the long-term impact on the value of the trademark and the legal protection it affords.

Renunciation may also be proven necessary in a contentious context, particularly where a trademark is exposed to an invalidity or revocation action, in order to anticipate legal risk or manage the effects of ongoing proceedings.

Why renunciation does not put an end to litigation

In invalidity or revocation actions, the claimant’s objectives do not always align with the effects of renunciation:

  • Invalidity or cancellation action seeks recognition that the contested trademark never met the legal conditions for valid registration and produces its effects as from the filing date.
  • Revocation seeks recognition that the trademark no longer meets the legal requirements for use or that an event justifies the loss of rights, and produces its effects as from the date of non-use or the date of the request.
  • Renunciation allows the owner to abandon all or part of its rights but produces effects only from the date it is recorded.

As a result, the claimant often retains a legitimate interest in pursuing the proceedings, even in cases of total renunciation.

Conclusion

Withdrawal and renunciation of a trademark are neither mere administrative formalities nor universal solutions. They are structuring legal acts, whose effects vary significantly depending on the type of proceedings involved.

While limitation of a trademark may prove an effective tool in opposition proceedings, it largely loses its relevance in the face of invalidity or revocation actions, where renunciation does not deprive the claimant of the right to obtain a decision.

A strategic, integrated and legally sound approach remains essential to preserve the value and security of trademark rights.

Dreyfus & Associés assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus & Associés works in partnership with a global network of attorneys specializing in Intellectual Property.

Nathalie Dreyfus with the support of the entire Dreyfus team

 

Q&A

 

Is renunciation of a trademark definitive?

Yes. Once recorded on the register, renunciation is irreversible for the goods or services abandoned.

Can partial renunciation of a trademark affect its reputation?

Yes. Partial renunciation may give the impression that the trademark is losing relevance or use in certain sectors, potentially affecting its visibility and market perception.

Does partial or total renunciation of a trademark affect licence or partnership agreements?

Yes. Renunciation may partially or fully terminate trademark protection and therefore impact existing licence or partnership agreements, requiring stakeholders to be informed and arrangements to be adjusted.

Can a trademark that has been withdrawn or totally renounced be reused by third parties?

Yes. Once protection has been abandoned, the sign generally becomes available again, subject to any existing identical or similar earlier rights.

Is withdrawal always preferable to opposition?

No. Withdrawal is an effective and sometimes necessary tool, but it must be weighed against other strategic options, including a defence on the merits, depending on the legal and commercial stakes.

 

This publication is intended to provide general guidance to the public and to highlight certain issues. It is not intended to address specific situations or to constitute legal advice.

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Zombie Trademarks / Revival of Brands: How to manage the reactivation of old and abandoned trademarks while respecting legal imperatives?

Introduction

In an environment where competition is growing increasingly fierce, the idea of resurrecting abandoned trademarks, known as zombie trademarks , has become a major strategic shift. Far from being a mere trend, trademarks revival has become a true economic lever. This article explores the assessment criteria, differences in treatment between jurisdictions, and the often underestimated legal risks associated with the reactivation of dormant trademarks.

What is a Zombie Trademark?

Zombie trademarks are those that have been registered  but are no longer actively used, either because they have expired or because they have not been put to genuine use. These brands are often considered “dead” in the sense that they are not exploited commercially. However, under certain circumstances, they can be reactivated or “resurrected.”

What motivates the resurrection of old Trademark ? Nostalgia is a key factor: consumers are drawn to the nostalgic aspect of these trademarks, especially when they evoke cultural memories. Furthermore, reviving trademarks can provide a competitive advantage by reducing the need to build a new brand identity while capitalizing on some residual reputation.

An emblematic example of this strategy is Old Spice, a men’s grooming brand, which was relaunched in the 2010s with a modern marketing approach and saw its sales double.

Legal risks associated with the revival of an abandoned trademark

Reactivating a trademark after revocation for non-use

Trademark law is based, inter alia, on the concept of use, the effective absence of which may lead to the revocation of the trademark registration. Failing serious use over an uninterrupted period of five years, a trademark is exposed to revocation, in accordance with Regulation (EU) 2017/1001 on the European Union trade mark. Once revocation is declared, the exclusive rights on the trademark cease to exist. From a strictly legal standpoint, the sign then becomes available again and may, in principle, be the subject of a new filing by a third party.

For a new applicant, the disappearance of the earlier right may appear to create an opportunity. Nevertheless, this opportunity remains fragile, particularly where the sign continues to enjoy a lasting presence in the public’s mind.

The role of residual reputation

Certain historical trademarks, although legally revoked, continue to benefit from persistent public recognition. This phenomenon is commonly referred to as residual reputation.

When a third party files a trademark that was previously well known, it may be exposed to the risk that the new filing is characterised as an opportunistic appropriation of pre-existing goodwill. In such circumstances, the challenge no longer concerns the existence of an earlier trademark right, but rather the legitimacy of the new applicant’s conduct.

The Question of Good Faith According to the European Approach

Reactivating a trademark must be done carefully. If a third party attempts to re-register an abandoned trademark and uses it in a way that could create a misleading impression of continuity, it could be interpreted as bad faith.

In the Nehera case (T-250/21, judgment of July 6, 2022), the European Court ruled that the lack of use and protection of the “Nehera” trademark for several decades, combined with the absence of any surviving reputation and exploitation, excluded any bad faith on the part of the applicant. Mere knowledge of past use was not sufficient to establish bad faith.

In the present case, the applicant had undertaken its own commercial efforts to relaunch the mark without creating a misleading impression of continuity, such that bad faith could not be established.”

In contrast, in the Simca case (T-327/12, judgment of May 8, 2014), the European Court confirmed that the Simca brand still enjoyed a residual reputation in 2007 despite its historical use. The applicant, fully aware of this reputation and the absence of serious prior use, filed the application intending to exploit that reputation, which constituted parasitism.

Therefore, the existence of a surviving reputation, combined with positive knowledge and the intent to take advantage of that reputation, led to the determination of bad faith, resulting in the invalidation of the European Union trademark.

Diverging National Approaches in Europe on the Good Faith Issue

An analysis of national case law reveals a marked divergence among EU Member States in the assessment of good faith in the context of the re-filing of abandoned trademarks. This heterogeneity highlights the absence of a unified approach as regards the weight given to a sign’s past notoriety and to the applicant’s intention at the time of filing.

In Germany, in the Testarossa case involving Ferrari (29 W (pat) 14/21), the court adopts a restrictive conception of bad faith. It holds that the residual reputation of a sign, taken in isolation, is not sufficient to preclude a new filing. In the absence of a current likelihood of confusion or a clearly established infringement of an existing protected trademark, the re-filing is not considered unlawful.

By contrast, the Court of Appeal of Paris, in the VOGICA case (May 16, 2025, RG No. 23/17886), adopts a significantly more protective approach. Although the trademark had not been subject to any genuine use since 1991, the court acknowledged the existence of a substantial residual reputation on the French market. Noting, moreover, the applicant’s inability to substantiate an autonomous and credible economic project, the court inferred an intention to unduly appropriate the economic value attached to the sign’s past notoriety. This strategy was characterised as parasitic behaviour, leading to the invalidation of the filing.

More generally, national courts do not assess good faith in a uniform manner when it comes to the re-filing of trademarks that have been abandoned or revoked for non-use.

What are the major legal risks identified in reviving a trademark?

Reviving a brand becomes legally risky when the following conditions are met:

  • A current residual reputation, a proven knowledge of this reputation,
  • And the absence of an independent economic project,

which exposes the applicant to:

  • Invalidity for bad faith,
  • Parasitic actions,
  • And the lasting blockage of any revival strategy.

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Conclusion

The revival of brands is a powerful strategy, but it must be approached with caution. A zombie brand can offer a significant competitive advantage, but the legal risks are also substantial. A successful resurrection relies on good faith, genuine use, and a thorough understanding of European case law. Therefore, a detailed analysis of the brand’s history, its prior use, and its residual reputation is essential.

Dreyfus & Associés works in partnership with a global network of specialized intellectual property lawyers.


Nathalie Dreyfus with the support of the entire Dreyfus team.

 

Q&A

 

1. What is a parasitic act in the context of brand revival?
A parasitic act involves exploiting the reputation of a historical brand without bringing any real innovation or added value, with the aim of unduly benefiting from its image.

2. What are the legal risks associated with reviving a dormant trademark?
Reviving a brand involves several legal risks, including cancellation for non-use if the brand has not been used for an extended period, bad faith, or a risk of confusion with other brands.

3. Can a dormant trademark be revived if it has been cancelled for non-use?
Reviving a dormant brand cancelled for non-use is possible, but it is subject to strict conditions. If a brand has been cancelled for non-use, it is necessary to prove that it has been used again in a serious and continuous manner in commerce.

4. Does residual good faith protect a trademark?
It depends on the assessment of the courts, based on whether the brand’s notoriety is still active in the public’s mind.

This publication is intended for general public guidance and to highlight issues. It is not intended to apply to specific circumstances or to constitute legal advice.

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When is URS a strategic option for trademark owners?

Introduction

The Uniform Rapid Suspension (URS) procedure is particularly effective when the primary goal is to stop a clear trademark infringement quickly through a domain name, without initiating a heavier procedure aimed at transferring the domain. It complements the UDRP by offering a faster and generally less expensive route, but with a deliberately limited remedy: suspension (not recovery) of the domain name.

URS: what the procedure can do (and what it cannot)

The promise: fast suspension, no transfer

URS allows a trademark owner to file a complaint for infringement of its rights, leading to the temporary suspension of the disputed domain name without any transfer of ownership. The suspension remains in place until the end of the registration period, after which the domain name is expected to become available again.

Strategic implication: URS is ideal when the priority is to stop a fraud or abusive use, rather than to recover a digital asset.

The standard: a procedure reserved for “clear-cut” cases

URS is designed for the most obvious infringements. It is not comfortable territory where the file involves a serious factual or legal dispute (plausible competing rights, potentially descriptive use, broader commercial dispute). This approach is expressly supported by ICANN: URS is intended as a fast-track mechanism for clear cases.

The three elements to prove (the “three-part test”)

To succeed in an URS complaint, the complainant must establish three cumulative elements:

  • The domain name is identical or confusingly similar to a word trademark or figurative trademark owned by the complainant (a valid national/regional registration in current use, or judicially validated), and the complainant must be able to prove both the registration and the use;
  • The domain name holder has no legitimate right or interest;
  • The domain name was registered and is being used in bad faith.

condition urs complaint

Which Top-Level Domains (TLDs) are eligible for URS?

Before recommending URS, it is essential to verify the eligibility of the relevant extension, as URS is not intended to apply indiscriminately to all TLDs. As a rule, URS was designed for the new gTLDs introduced under the ICANN program, meaning it primarily applies to domain names registered under those new extensions. Conversely, for legacy gTLDs (for example, .com, .net, or .org), URS is not automatically available and the “standard” route generally remains the UDRP.

There are, however, specific cases: certain so-called “legacy” extensions have incorporated URS following amendments or renewals of their Registry Agreement, so that an extension historically “outside URS” may become eligible depending on the applicable framework. In practice, the most robust approach is therefore to confirm, on a TLD-by-TLD basis, whether URS is available, and then to choose between URS and UDRP depending on the objective pursued (rapid neutralization or transfer).

When URS is strategically better than the UDRP

1) Phishing, fake shop, impersonation: neutralization comes first

When the domain name is used for fraud (phishing, payment pages, a fake store replicating the trademark, misleading redirects), the economic priority is often to stop the abuse before anything else. In this context, URS is strategic because it specifically targets obvious abuse and can lead to rapid suspension.

2) Short-window campaigns: sales, launches, events

Where infringement is opportunistic (Black Friday, holiday season, product launches, influencer-driven campaigns), the key issue is not the ownership of the domain name but the loss of revenue and consumer confusion over a short time frame. URS is then a proportionate response: fast, tailored to obvious cases, and compatible with a multi-channel enforcement strategy.

3) Volume: “cloned” series of registrations (same pattern, same actor)

URS is also relevant where multiple domains follow the same abusive pattern: trademark + generic term, typos, geographic variants, or multiple extensions. Providers offer fee schedules adapted to volume, which can make URS economically rational in “anti-raid” operations.

4) When transfer offers no immediate value

If the domain name has no real portfolio value (no marketing value, no “clean” traffic, no portfolio coherence), pursuing a transfer under the UDRP may be disproportionate. URS allows us to cut the abuse and let the domain expire, with a possible one-year extension if needed.

Limitations: when URS is not the right tool

1) Where recovering the domain name is a business issue

URS does not transfer ownership. If the domain name is strategic (trademark + core business term, product name, recurring campaign name), the UDRP (or a national procedure) is more suitable, as it can result in a transfer.

2) Where there is a serious dispute

URS is designed to exclude “debatable” situations. If a potentially legitimate use exists (criticism site, parody, descriptive use, plausible prior rights, contractual dispute), the URS complaint may be denied, as the examiner must reject the complaint whenever a substantial factual dispute arises.

3) Where evidence of trademark use is weak

URS requires a clean file (rights, use, bad faith, lack of legitimate interest). Operationally, the procedure is strict and leaves little room to “fix” weaknesses afterwards: an incomplete or poorly structured filing can significantly undermine the case.

Conclusion

URS is a strategic route when a rapid response is required, focused on neutralizing a clear infringement, on an eligible TLD, with an evidentiary record capable of meeting the clear and convincing evidence standard. Conversely, as soon as the goal is to recover the domain name, or where a serious dispute is foreseeable, the UDRP (or a targeted court action) becomes the natural option again.

It is also advisable to strengthen your upstream framework through an integrated strategy combining targeted filings for key signs, continuous monitoring of risky registrations and content, and a graduated response depending on urgency (notice, takedown requests to intermediaries, then URS or UDRP where suspension or transfer is required).

Dreyfus & Associés assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus & Associés works in partnership with a global network of attorneys specializing in Intellectual Property.

Nathalie Dreyfus with the support of the entire Dreyfus team

 

Q&A

 

1. What is the deadline to respond to an URS complaint?

In principle, the respondent has 14 calendar days to file a response.

2. What level of proof does URS require?

The complainant must prove its case by clear and convincing evidence and show that there is no substantial factual dispute.

3. How much does an URS proceeding cost?

Costs depend on the provider and the number of domain names involved. By way of indication, centers such as Forum, ADNDRC, and MFSD publish fee schedules: for a straightforward case (1 domain), fees usually start at a few hundred, then increase by tiers or with an additional per-domain fee.

4. Is there an appeal mechanism under URS?

Review/appeal mechanisms exist under the URS rules and the provider’s supplemental rules (deadlines, fees, conditions).

5. In which cases is URS not recommended?

Where the objective is transfer, or where the case raises serious factual or legal issues (potentially legitimate use, credible competing rights).

This publication is intended for general public guidance and to highlight issues. It is not intended to apply to specific circumstances or to constitute legal advice.

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Losing a plant variety right for an unpaid fee: a risk confirmed by the CJEU?

Introduction

The decision delivered by the Court of Justice of the European Union on September 2, 2025 (Case C-426/24 P) marks a decisive turning point in the management of Community Plant Variety Rights (CPVRs). By confirming the definitive cancellation of a right for non-payment of an annual fee, the CJEU forcefully reiterates that the protection of plant innovations depends as much on the legal robustness of the title as on the administrative discipline of its holder.

This ruling, with major practical implications for breeders, seed companies, and agri-industrial groups, calls for a strategic and operational reading of plant variety protection law in the era of dematerialisation.

The legal framework governing the payment of fees in plant variety protection

The fundamental principle of maintaining the right

Regulation (EC) No 2100/94, which establishes the Community system for the protection of plant varieties, is based on a clear balance: in return for an exclusive right of exploitation, the holder must pay an annual maintenance fee.

In principle, failure to pay this annual fee within the prescribed time limits results in the definitive forfeiture of the plant variety right, save for limited circumstances in which the holder demonstrates, pursuant to Article 80 of Regulation (EC) No 2100/94, that an involuntary, exceptional, and duly justified impediment prevented compliance with the deadline.

A logic comparable to other intellectual property rights

Like patents or trademarks, a plant variety right is a living right, dependent on continuous vigilance. However, the specific feature of the CPVO system lies in its European centralisation and the growing use of digital tools dedicated to relations with right holders, in particular the MyPVR electronic platform, used for the notification of official acts, deadline management, payment of annual fees, and procedural exchanges with holders.

The Melrose case: a landmark dispute before the CJEU

The facts giving rise to the dispute

Romagnoli Fratelli SpA, the holder of a Community plant variety right for the potato variety Melrose, failed to pay the annual fee within the prescribed time limits.

The CPVO (Community Plant Variety Office) had nevertheless issued a debit note and several reminders, all made available via the MyPVR platform, with notifications sent by email.

The attempted restitutio in integrum

The holder applied for restitutio in integrum under Article 80 of Regulation (EC) No 2100/94, arguing that it had been prevented from meeting the payment deadline due to the lack of effective receipt of the notifications and contesting the validity of MyPVR as an official means of communication.

These arguments were rejected successively by the CPVO, the General Court of the European Union, and ultimately by the Court of Justice of the European Union, which held that failure to consult electronic notifications does not constitute an involuntary impediment within the meaning of Article 80.

Validation of electronic communications via MyPVR

An explicitly recognised legal basis

The CJEU confirms that the President of the CPVO is empowered, under Regulation 2100/94, to determine the modalities of electronic notification. Accordingly, the MyPVR system is recognised as an official and legally valid channel for the service of acts.

The importance of the holder’s consent

A decisive factor lies in the fact that the holder had opted for electronic communication. This choice entails clear legal consequences: failure to consult the platform cannot invalidate the notification.

legal recognition plateform

Burden of proof and the holder’s heightened responsibility

A firm position of the CJEU

The Court unequivocally states that the burden of proof lies with the holder. It was for the holder to demonstrate that the documents had not been made available in its MyPVR space or that the notification emails had not been sent. Failing such proof, the notification is presumed valid.

A heightened duty of diligence

This approach enshrines a logic of proactive responsibility: not seeing a notification does not mean it does not exist.

The CJEU thus elevates the administrative management of a CPVR portfolio to a strategic obligation, inseparable from legal protection.

Essential best practices for holders of plant variety rights

To avoid irreversible losses, we notably recommend:

  • Regular monitoring of MyPVR;
  • Continuous updating of electronic contact details;
  • The implementation of redundant internal alerts;
  • The use of a professional representative for portfolio management.

Conclusion

The CJEU decision of September 2, 2025 starkly illustrates the cost of administrative negligence in plant variety protection law. Failure to pay an annual fee, even in the absence of bad faith, may result in the definitive loss of a right of significant economic value. In a digital environment fully embraced by European institutions, vigilance is no longer optional; it is the very condition for the sustainability of rights.

Dreyfus & Associés assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus & Associés works in partnership with a global network of attorneys specializing in Intellectual Property.

Nathalie Dreyfus with the support of the entire Dreyfus team

 

Q&A

 

1. Can a cancelled plant variety right be refiled at a later stage?

In practice, refiling a plant variety right is very limited, as any new protection remains subject to novelty within the meaning of Regulation (EC) No 2100/94, as well as the DUS criteria, conditions that are rarely met after prior exploitation of the variety.

2. Is appointing a professional representative mandatory?

No, but it is strongly recommended to secure effective portfolio management.

3. Can the loss of a plant variety right affect a company’s valuation?

Absolutely. Plant variety rights are often strategic intangible assets. Their cancellation may impact financial valuation, acquisition audits, fundraising operations, or mergers and acquisitions.

4. Can failure to pay a CPVO fee trigger internal liability within a company?

Yes. In structured groups, forfeiture resulting from non-payment may give rise to contractual or disciplinary liability of the department or service provider responsible for portfolio management, particularly where economic harm can be demonstrated.

5. Does forfeiture of a plant variety right affect ongoing licence agreements?

Yes. Cancellation of the right generally removes the legal basis for licences, with potentially significant contractual consequences, particularly regarding royalties, warranties, and liability vis-à-vis licensees.

 

This publication is intended to provide general guidance to the public and to highlight certain issues. It is not intended to apply to specific situations nor to constitute legal advice.

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Reference guide: trade secrets in 2026

Statutory definition, recent case law, contentious procedure, evidentiary methods and protection strategies — everything you need to know to safeguard your confidential information.


In an economy built on intangibles, a company’s value often lies in what it doesn’t disclose. Customer databases, algorithms, business strategies or technical know-how: these critical assets are not always patentable, and this is where trade secret protection comes into play.

Since the French law of July 30, 2018, transposing EU Directive 2016/943, France has had a powerful but demanding protective framework. The 2024-2025 case law has significantly clarified the relationship between trade secrets, the right to evidence and GDPR. This reference guide provides everything you need to understand, protect and defend your confidential information.

This guide covers:

  • The legal definition and 3 cumulative protection criteria
  • The 2024-2025 case law review and its practical implications
  • Litigation procedures: taking legal action, timelines, costs
  • Methods for proving the prior existence of your secret
  • Industry case studies (pharma, tech, food & beverage)
  • Coordination with other intellectual property rights
  • The international dimension of protection

Evolution of the Legal Framework

June 8, 2016 Adoption of EU Directive 2016/943 on trade secret protection
July 30, 2018 Transposition into French law (Law No. 2018-670)
December 22, 2023 French Plenary Court of Cassation: admissibility of unfairly obtained evidence under conditions (n°20-20.648)
June 5, 2024 French Commercial Chamber of the Court of Cassation: first articulation of the right to evidence with trade secrets (n°23-10.954)
February 5, 2025 French Commercial Chamber of the Court of Cassation: confirmation of the “indispensable” requirement (n°23-10.953)
February 27, 2025 CJEU: GDPR prevails over trade secrets for automated decisions (C-203/22)

Fundamentals: What is a Trade Secret?

Unlike traditional intellectual property (patents, trademarks), which rests upon a public title, trade secret protection safeguards information by reason of its very secrecy. This protection arose from a simple observation: certain strategic information cannot, or should not, be patented.

The statutory definition (Article L.151-1 of the French Commercial Code)

To benefit from statutory protection, information must satisfy three strict cumulative criteria set out in Article L.151-1 of the French Commercial Code:

1. The secret nature of the information

The information is not generally known or readily accessible to persons familiar with that type of information. This is the criterion of “non-obviousness”: the information must not be commonplace within the relevant sector.

2. Commercial value

The information has commercial value (actual or potential) precisely because it is secret. Such value may be direct (competitive advantage) or indirect (cost avoidance).

3. Reasonable protective measures

The information is the subject of concrete protective measures taken by its holder to preserve its secret nature. This is the criterion most often determinative in litigation.

Key point : If you do not actively protect your information (confidentiality clauses, passwords, document classification), the court will hold that no trade secret exists. This is the criterion most frequently overlooked by businesses.

What does a trade secret cover?

The scope is exceedingly broad. The notion of “information” is to be understood expansively and includes:

Technical know-how: manufacturing processes, recipes, chemical formulae, production methods, optimisation parameters, technical drawings.

Commercial information: client and prospect lists, pricing policies, supplier terms, product margins, internal market shares.

Strategic data: M&A projects, development plans, proprietary market studies, business plans, financial projections.

Organisational information: strategic organisational charts, management methods, optimised internal processes.

Algorithms and data: source code, scoring models, proprietary databases, software architectures.

What trade secrets do NOT protect

It is essential to grasp the limits of this protection:

Independent discovery: if a competitor develops the same information autonomously, you may not bring action against them.

Lawful reverse engineering: the analysis of a product placed on the market in order to ascertain its functioning is lawful (save for any contrary contractual stipulation).

Information that has become public: once a secret is disclosed (whether voluntarily or otherwise), protection lapses irrevocably.

General employee skills: the know-how acquired by an employee (his or her “experience”) belongs to that employee and may be employed in the service of a new employer.

Case law landscape 2024-2025

Recent judicial developments are marked by a sustained tension between two imperatives: the protection of corporate secrets and the right to evidence (the necessity for a party to obtain documents in order to vindicate its rights in court).

The seminal ruling: French Court of Cassation, Commercial Chamber, 5 February 2025 (n°23-10.953)

This decision marks the principal turning point. In a case opposing the franchise networks Speed Rabbit Pizza and Domino’s Pizza, the French Court of Cassation laid down a structural principle governing the equilibrium between these competing rights.

The judicial principle : “The right to evidence may justify the production of materials covered by trade secrets, provided that such production is indispensable to the exercise of that right and that the resulting interference is strictly proportionate to the aim pursued.”

Practical implications: for a court to order the production of a document covered by trade secrets, that document must be indispensable to the resolution of the dispute, and no longer merely “necessary” or “useful”. The term “indispensable” is deliberately restrictive: it excludes “fishing expeditions” (exploratory searches for evidence).

The court must conduct a proportionality assessment between the competing rights. This requires verifying that no alternative evidentiary means less injurious to the secret exist, and that the document sought is genuinely decisive for the outcome of the proceedings.

Management of seizures (saisie-contrefaçon and Article 145 of the French Code of Civil Procedure)

Where a company is subjected to an ex parte seizure on its premises, how can it prevent its trade secrets from reaching its competitors?

Case law imposes the strict application of provisional sequestration: documents seized which are liable to disclose trade secrets are placed under sequestration with a third party (typically the judicial commissioner). A one-month period is granted to the seized party to challenge the communicability of the documents. The court rules on transmission to the seizing party prior to any disclosure, by applying the proportionality test.

The preparatory ruling: Cass. Com., 5 June 2024 (n°23-10.954)

This decision laid the foundations of the doctrine, recognising for the first time that the right to evidence could justify an encroachment upon trade secrets, while requiring strict judicial supervision.

Unfairly obtained evidence: Plenary Assembly, 22 December 2023 (n°20-20.648)

The Plenary Assembly held that evidence obtained by unfair means (covert recordings, purloined documents) may be adduced in court provided that two conditions are satisfied: its production is indispensable to the exercise of the right to evidence, and the interference with the rights of the opposing party is proportionate to the aim pursued.

Trade Secrets vs GDPR: The CJEU Ruling of February 27, 2025

At the European level, the Court of Justice (CJEU, C-203/22, Dun & Bradstreet Austria) handed down a major decision concerning the articulation between trade secrets and the rights of natural persons.

The facts

An Austrian consumer was refused a mobile telephony contract on the grounds that her creditworthiness was deemed insufficient. This refusal rested upon an automated assessment (credit scoring) carried out by Dun & Bradstreet. She sought explanations as to the “underlying logic” of that decision, invoking Article 15 GDPR (right of access). The company refused on the ground of the trade secret protecting its algorithm.

The CJEU’s decision

Principle laid down by the CJEU : The GDPR prevails over trade secrets in matters of access rights to personal data and information concerning automated decisions. The data controller must provide “meaningful information about the underlying logic involved” in a manner that is “concise, transparent, intelligible and easily accessible”.

What this entails for businesses: the mere disclosure of an algorithm or a complex mathematical formula is not sufficient to discharge the duty of information. The explanation must be intelligible to a non-specialist.

The undertaking must enable the data subject to understand which data have been used and how they influenced the decision. This does not entail disclosure of the entire algorithm, but rather an explanation of the determinative criteria. In the event of litigation, allegedly protected information must be communicated to the court, which shall balance the competing rights.

Sectoral impact — This decision directly affects sectors employing automated scoring: banks and credit institutions, insurance (personalised pricing), recruitment (automated CV screening), residential leasing (tenant solvency), and more generally any automated decision-making process producing significant effects on individuals.

Protection Strategies: “Reasonable Measures”

To benefit from statutory protection, the undertaking must demonstrate that it has implemented concrete measures. The term “reasonable” denotes measures adapted to the nature of the information, the size of the undertaking, and the economic context. An SME does not have the same resources as a CAC 40 group, and the courts take this into account.

Protective measures checklist

Legal measures

Non-disclosure agreements (NDAs): systematic prior to any discussion with a partner, service provider or investor
Reinforced confidentiality clauses: in employment contracts and commercial contracts
Non-competition clauses: for strategic positions, within statutory limits
IT charter: expressly setting out the duties of confidentiality and signed by all collaborators
Internal regulations: incorporating confidentiality obligations

Technical measures

Access management: need-to-know principle
Traceability: access logs for sensitive documents
Encryption: of sensitive data both at rest and in transit
Strong authentication: MFA for access to critical systems
DLP (Data Loss Prevention): data leakage prevention tools

Organisational measures

Document marking: “CONFIDENTIAL — TRADE SECRET” labelling on sensitive documents
Information classification: tiered confidentiality system (C1, C2, C3, etc.)
Team training: awareness of social engineering risks and information leakage
Departure procedures: exit interview reminding obligations, retrieval of access credentials and documents
Physical security: secure premises for sensitive paper documents
Inventory of secrets: regular mapping of the undertaking’s confidential information

Practical advice : The “CONFIDENTIAL” marking of documents constitutes the simplest and most effective measure to evidence before a court. An unmarked document will rarely be regarded as falling within the scope of trade secret protection. Equally, invest in traceability: the ability to demonstrate who accessed which information and when proves invaluable in litigation.

Establishing your trade secret: timestamping methods

In the event of litigation, you will need to prove that you held the information prior to the alleged infringement. The creation date of a digital file does not constitute sufficient proof (such date may be altered). You must establish a certain date.

e-Soleau (INPI): the dematerialised version of the Soleau envelope

The most widely known and economical solution for SMEs, start-ups and individual inventors. Since 1 April 2024, the paper Soleau envelope has been definitively discontinued: only the e-Soleau service remains, fully dematerialised, in accordance with Decree n°2023-166 of 7 March 2023 and the amending order modifying the decree of 9 May 1986.

Principle: you submit online, via the procedures.inpi.fr portal, a digital file (PDF, image, ZIP archive), which is timestamped by the INPI. A digital fingerprint (SHA-256 hash) is computed and preserved within the INPI’s Electronic Archiving System, AFNOR-certified. A timestamped filing certificate is generated immediately upon payment.

Cost: €15 per 5-year period of conservation, for documents not exceeding 50 MB. Each additional 50 MB tranche costs €10, up to a global limit of 2 GB per filing.

Conservation period: since 8 April 2024, the maximum conservation period has been increased from 10 to 20 years. The initial filing is for 5 years, extendable in successive 5-year tranches up to a maximum of 20 years. Extensions may be requested at the time of filing or subsequently.

Technical capacity: up to 100 files may be included within a single e-Soleau, for a total maximum volume of 2 GB. The former seven-page-per-compartment limitation disappeared together with the paper version.

Advantages: simplicity, low cost, accessibility 24/7, established judicial recognition, AFNOR-certified archiving.

Limitations: does not constitute an industrial property title; confers solely an evidentiary effect of prior possession (and the benefit of personal prior possession in patent matters, Article L.613-7 of the French Intellectual Property Code); no direct international value.

Website: INPI – e-Soleau

Filing with a judicial commissioner or a notary

Traditional solution offering maximum evidentiary force under French law. Since 1 July 2022, bailiffs (huissiers de justice) and judicial auctioneers (commissaires-priseurs judiciaires) have been merged into a single profession: that of judicial commissioner (Order n°2016-728 of 2 June 2016). As from 1 July 2026, this title becomes exclusive.

Principle: a public officer ascertains the contents of a document on a given date and stores it. The report drawn up has evidentiary force unless and until rebutted.

Cost: variable depending on volume, generally between €100 and €500 for a simple filing.

Advantages: incontrovertible evidentiary force, universal acceptance by French courts, ability to deposit digital media.

Limitations: higher cost than e-Soleau, less agile procedure for frequent updates.

Blockchain timestamping

A modern solution, particularly suited to technology companies and frequent updates.

Principle: a digital fingerprint (SHA-256 hash) of your document is inscribed in a public blockchain (typically Bitcoin or Ethereum). Such inscription is immutable and timestamped. The European eIDAS Regulation (EU n°910/2014) recognises the legal value of qualified electronic timestamping.

Cost: a few euros per timestamp via specialised services, or integrable into your internal processes.

Advantages: automatable, suited to software development pipelines (CI/CD), low marginal cost, version-by-version traceability.

Limitations: judicial recognition still emerging in France (though steadily growing), requirement to retain the original document corresponding to the hash.

Service providers: Woleet, OriginStamp, KeeSign, or solutions integrated into document management platforms.

APP filing (software)

For source code and software, the Agence pour la Protection des Programmes (APP) provides a specialised filing service.

Principle: secure deposit of source code with a certain date, recognised as proof of prior possession.

Cost: from €120 (excl. VAT) for 5 years.

Comparative table of evidentiary methods

Method Cost Evidentiary Weight Ideal for
e-Soleau (INPI) €15 / 5 years ★★★★☆ SMEs, inventors, stable documents
Judicial commissioner / Notary €100-500 ★★★★★ Strategic filings, foreseeable litigation
Blockchain €1-10 / hash ★★★☆☆ Tech, source code, multiple versions
APP filing €120 / 5 years ★★★★☆ Software, source code

Bringing legal action: procedure, time limits and costs

Where an infringement of trade secrets is identified, several courses of action are available to the holder of the secret. The choice depends on urgency, the gravity of the infringement and the objectives pursued.

Competent jurisdiction

Judicial Court (formerly Tribunal de grande instance): competent for civil actions concerning trade secrets. This is the court of general jurisdiction.

Commercial Court (Tribunal de commerce): competent where the dispute opposes two traders or commercial companies and concerns acts of commerce.

Labour Court (Conseil du prud’hommes): competent where the infringement is committed by an employee within the framework of the employment relationship (although the action may be brought before the Judicial Court for non-employment-related aspects).

Available proceedings

Summary proceedings (urgency)

An expedited procedure enabling the obtaining of provisional measures. Conditions: urgency and absence of serious dispute, or existence of imminent harm. Hearing date: generally 2 to 4 weeks following the writ of summons. The court may order the provisional prohibition on using or disclosing the secret, the conservatory seizure of disputed products or documents, and a astreinte (financial penalty) to ensure compliance.

Substantive proceedings

A complete procedure leading to a definitive decision. Average duration: 12 to 24 months at first instance depending on complexity. Permits the obtaining of definitive damages, permanent injunctions and publication of the judgment.

Adapted seizure (Article L.152-3 of the French Commercial Code)

Ex parte procedure (without notice to the opposing party) enabling the recording of an infringement and the seizure of evidence. Application to the President of the Judicial Court. Execution by a judicial commissioner on the premises of the alleged infringer. Sequestration of sensitive items pending the decision on their communicability.

Limitation period

Limitation: 5 years — Civil actions in matters of trade secrets are barred after 5 years from the date on which the holder of the secret had knowledge, or ought to have had knowledge, of the last fact enabling the action (Article L.152-2 of the French Commercial Code). This period may be interrupted by formal notice or by service of a writ.

Estimated costs

Procedure Attorney Fees (estimate) Ancillary Costs
Formal Notice €500 – €1,500
Simple summary proceedings €3,000 – €8,000 Judicial commissioner: €200-500
Adapted seizure €5,000 – €15,000 Judicial commissioner: €1,000-3,000
Substantive proceedings (1st instance) €10,000 – €50,000+ Court-appointed expert: variable

These estimates are indicative and vary according to case complexity, firm reputation and geographic area.

Materials to be assembled prior to action

Before initiating proceedings, ensure you have the following elements:

Proof of prior possession: e-Soleau, filing with a judicial commissioner or notary, blockchain timestamping..

Proof of protection measures: signed NDAs, IT charters, access logs, document classification.

Proof of infringement: disclosed documents, infringing products, witness statements, correspondence.

Damage assessment: loss of revenue, lost R&D investments, reputational harm.

Sanctions and remedies

In the event of theft, misappropriation or unlawful disclosure, the law provides for extensive civil sanctions. The criminal dimension remains confined to ancillary offences such as theft, breach of trust or receiving stolen property.

What the court may order

Injunctive measures: prohibition on using, manufacturing, marketing or revealing the protected information. Such prohibition may be coupled with an astreinte (sum payable for each day of non-compliance).

Recall and destruction measures: recall of products from the market, destruction of documents, files or products incorporating the secret (“infringing goods”).

Publication of the decision: at the infringer’s expense, in newspapers or on websites, to remedy reputational harm.
Damages: calculated by reference to the negative economic consequences (lost profits, loss of opportunity), moral prejudice and the profits derived by the infringer through the infringement.

Statutory exceptions (Article L.151-8 of the French Commercial Code)

Trade secrets are not enforceable in certain situations involving overriding interests (Article L.151-8 of the French Commercial Code):

Exercise of the right to information: freedom of expression and freedom of the press, particularly to disclose information of public interest.

Whistleblowers: disclosure of unlawful activity or reprehensible conduct in order to safeguard the public interest (protection reinforced by the French Waserman Law of 2022).

Protection of a legitimate interest: notably the right to evidence, subject to the proportionality conditions established by 2025 case law.

Employee representatives: in the exercise of their functions (social and economic committee, trade union representatives).

Sector-specific case studies

Trade secret protection is implemented in different ways depending on the sector. The following examples illustrate the issues at stake and the recommended best practices.

Pharmaceutical industry and biotechnology

Typical case: Protection of development data

A laboratory develops a new molecule. Prior to filing a patent (which entails disclosure), all R&D data constitute critical trade secrets: pre-clinical trial results, formulations tested, observed side effects, synthesis processes.

Issue: a leak may enable a competitor to file a “pre-emptive” patent or develop a similar molecule.

Recommended specific measures:strict compartmentalisation of R&D teams (each team having access only to its segment of the project). Daily timestamped and signed laboratory notebooks. Reinforced NDAs with CROs (Contract Research Organizations). Clean room procedures for licensing negotiations.

Technology sector (start-ups, software publishers)

Typical case: Protection of algorithms and source code

A start-up develops a recommendation algorithm constituting its competitive advantage. The source code and model training parameters constitute trade secrets.

Issue: a developer departing for a competitor could recreate a similar solution.

Recommended specific measures: technical architecture restricting access to the complete code (microservices, modular access). Systematic blockchain timestamping of commits. Specific confidentiality clauses within developers’ employment contracts. Monitoring of code repositories (GitHub, GitLab) to detect leaks. Formalised exit interviews with reminder of obligations.

Agri-food

Typical case: Protection of recipes and processes

A food manufacturer holds a unique recipe (sauce, beverage, processed product) the secrecy of which is the cornerstone of its market positioning. The most celebrated example is that of Coca-Cola, whose formula has remained secret since 1886.

Issue: disclosure would enable immediate copying by competitors or private label brands.

Recommended specific measures: fragmentation of the recipe (different persons knowing different parts). Codification of ingredients (internal codes in lieu of actual names). Restricted physical access to sensitive production zones. Regular audits of key ingredient suppliers.

Consulting and professional services

Typical case: Protection of methodologies and client data

A consulting firm develops proprietary methodologies and holds strategic data on its clients. These elements constitute major intangible assets.

Issue: a consultant departing for a competitor takes with them their “contact book” and methods.

Recommended specific measures: formal documentation of methodologies bearing the “trade secret” mention. Strict policy on the use of client data (export prohibition, anonymisation). Non-solicitation clauses concerning clientele. Team training on the distinction between personal skills and corporate assets.

Interaction with other intellectual property rights

Trade secrets are not intellectual property rights in the strict sense, but they interact with other available protections. An effective protection strategy often combines several regimes.

Trade Secrets and Copyright

Cumulative protection: the source code of a software programme may simultaneously benefit from copyright protection (which protects the original form of expression) and trade secret protection (which protects the underlying algorithms and business logic).

Key differences:

Criterion Copyright Trade Secret
Formality None (automatic protection) Protection measures required
Subject of protection The original form The information itself
Duration 70 years post mortem As long as secrecy is maintained

Trade Secrets and Patents

Strategic choice: To patent or keep secret? This choice is fundamental and irreversible.

Patenting is preferable when: The invention is easily identifiable through reverse engineering. You want to monetize the invention (licenses, assignments). The commercial lifespan is less than 20 years. You need a title enforceable against all (including independent discoverers).

Trade secret is preferable where: the information does not satisfy the criteria for patentability. The secret can be sustainably maintained (no possible reverse engineering). The commercial life cycle exceeds 20 years. You wish to avoid the costs and the disclosure inherent in a patent.

Caution: a patent destroys the secret — Filing a patent entails publication of the invention (18 months after filing). Such disclosure is definitive: should the patent be invalidated or expire, the information remains in the public domain. The secret is forever lost.

Trade Secrets and Trademarks

Articulation: Trademarks protect a distinctive sign (public by nature), whereas trade secrets may protect the trademark strategy, positioning studies, and launch projects prior to public announcement.

Trade Secrets and Designs

Articulation: prior to the launch of a new design, the plans and prototypes constitute trade secrets. Once the product is marketed, protection passes to the design (registered or, within the EU, unregistered).

Trade secrets and know-how in contractual matters

In know-how license agreements or franchises, trade secrets are often the basis of the transferred value. Confidentiality clauses must be particularly carefully drafted, with a precise definition of the know-how scope, protection obligations for the licensee, and control mechanisms.

International Dimension

In a globalised economy, your trade secrets travel beyond borders. It is essential to grasp the international protection framework.

The Harmonized European Framework

EU Directive 2016/943 has harmonised protection across all 27 Member States. This means that the definition of trade secrets and the available remedies are similar throughout the European Union, thereby facilitating cross-border protection.

The TRIPS Agreement (WTO)

Article 39 of the Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS) requires the 164 WTO members to protect “undisclosed information”. This is the minimum ground of international protection.

International Comparison

Jurisdiction Protection Level Particularities
United States ★★★★★ Defend Trade Secrets Act (DTSA, 2016). Federal action available. Punitive damages up to 2x. Ex parte seizures.
European Union ★★★★☆ Harmonized Directive 2016/943. Civil protection. No harmonized criminal component.
United Kingdom ★★★★☆ Common law + directive transposition (retained post-Brexit). Breach of confidence.
China ★★★☆☆ Revised Anti-Unfair Competition Law (2019). Improved protection but variable enforcement.
Japan ★★★★☆ Unfair Competition Prevention Act. Criminal provisions. Effective protection.

Best Practices for International Protection

Adapt your NDAs to applicable law: An NDA governed by French law won’t have the same effectiveness before an American or Chinese court. Include choice of law and jurisdiction clauses.

Map your information flows: Identify where your secrets transit (subsidiaries, subcontractors, cloud). Each jurisdiction crossed requires a protection analysis.

Reinforce clauses with foreign partners: In some countries with weaker protection, stricter contractual clauses (penalties, bank guarantees) can compensate.

Consider international arbitration: For cross-border disputes, arbitration (ICC, LCIA) can offer faster proceedings and facilitated enforcement in many countries (New York Convention).

Patent vs Trade Secret: Comparison Table

Criterion Patent Trade Secret
Nature Public industrial property title Protection through confidentiality
Duration 20 years maximum (with annuity payments) Unlimited as long as secrecy is maintained
Condition Public disclosure required Maintenance of secrecy required
Protection against All exploitation, including independent creation Unlawful acquisition only (not lawful reverse engineering)
Initial cost High (drafting, filing, examination: €5,000-15,000) Low (internal organizational measures)
Recurring cost Increasing annuities + international extensions Security measure maintenance
Main risk Design-around by different conception Leak or independent discovery
Monetization Easily monetizable (license, assignment, collateral) More complex monetization (due diligence required)
Ideal for Patentable technical inventions, monetization/licensing Know-how, commercial data, non-patentable information

Combined Strategy

The two protections are not mutually exclusive. An optimal strategy can combine: patenting key innovations (strong, monetizable protection) and keeping complementary information secret (manufacturing processes, optimization parameters, implementation know-how).


12. Q&A: Your Questions About Trade Secrets

What is the difference between a patent and a trade secret?
A patent grants a 20-year monopoly in exchange for public disclosure of the invention. A trade secret protects information as long as it remains secret (unlimited duration), but does not protect against independent discovery by a competitor (lawful reverse engineering). A patent is enforceable against everyone; a trade secret only protects against unlawful acquisition.

Can an employee use their knowledge with a new employer?
Yes, acquired know-how (“experience”) belongs to the employee. The line is crossed if they take documents, client files or use specific technical secrets identified as confidential by their former employer. The distinction lies in the nature of the information: general skills (usable) vs. protected information (prohibited).

What constitutes a “reasonable protection measure”?
There is no official list, but case law recognizes: “Confidential” marking of documents, restricted computer access, signed confidentiality clauses, physical security of premises and staff training. Complete absence of such measures prevents legal protection. “Reasonable” is assessed according to company size and nature of the information.

Do trade secrets override whistleblower protections?
No. The law provides clear exceptions (Article L.151-8 of the Commercial Code). Trade secrets cannot be invoked to prevent disclosure of illegal activity or wrongdoing aimed at protecting the public interest (right to alert). The 2022 Waserman law strengthened this protection.

How long does protection last?
It is potentially perpetual. It lasts as long as the three conditions (secrecy, value, protection) are met. If the information becomes public — through disclosure, leak or independent discovery — protection is immediately and definitively lost. The example of Coca-Cola’s formula (kept secret since 1886) illustrates this potentially unlimited duration.

Can trade secrets yield to the right to evidence?
Yes, since the French Cour de cassation’s ruling of February 5, 2025 (No. 23-10.953). The judge must verify whether production of the document is “indispensable” to prove the alleged facts and whether the infringement of secrecy is “strictly proportionate” to the aim pursued. This is a case-by-case assessment that excludes exploratory requests.

Must I explain my algorithms to data subjects?
Since the CJEU ruling of February 27, 2025 (C-203/22), yes for automated decisions with significant effects (scoring, profiling). You must provide “meaningful information about the logic involved” in an understandable manner. This doesn’t mean disclosing the complete algorithm, but explaining the criteria used and their influence on the decision.

What is the limitation period for legal action?
Civil action is time-barred after 5 years from the day the trade secret holder knew or should have known the last fact enabling them to exercise their action (Article L.152-2 of the Commercial Code). This period can be interrupted by a formal notice or legal proceedings.

How can I prove I held the information before the infringement?
Several methods establish a certain date: e-Soleau (INPI, €15 for 5 years, up to 20 years’ conservation, filed online via procedures.inpi.fr since the discontinuation of the paper format in April 2024), filing with a judicial commissioner (formerly bailiff, since the merger of the professions on 1 July 2022) or notary, blockchain timestamping, or APP filing for software. The creation date of a digital file does not constitute sufficient proof, as it may be altered.

May source code be protected by both copyright and trade secrets?
Yes, these two protections can be combined. Copyright protects the original form of the code (automatically, without formalities), while trade secret law protects the underlying algorithms and business logic (provided the 3 legal criteria are met and confidentiality is maintained).


Legal References


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Dreyfus law works in partnership with a global network of lawyers specialised in intellectual property.

Nathalie Dreyfus with the support of the entire Dreyfus team.

This publication is intended to provide general guidance and to highlight certain issues. It is not designed to apply to specific situations and does not constitute legal advice.

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How do judges assess conceptual linkage in trademark disputes? Lessons from “COCO SHAOUA” v. “COCO”

Introduction

In trademark law, the protection granted to a well-known earlier trademark requires, in the context of an opposition or an appeal, a dual assessment:

The decision delivered by the Versailles Court of Appeal on October 22, 2025 in opposition proceedings initiated by Chanel against the trademark application “COCO SHAOUA” provides a landmark illustration of how these two concepts are assessed when a famous earlier trademark invokes both confusion and dilution.

We provide below a detailed analysis of the procedure, the Court’s reasoning, and the key takeaways for intellectual property professionals.

Opposition strategy: key elements to strengthen upstream

To maximise the chances of success in an opposition based on confusion or reputation, it is essential to:

  • Document the reputation of the earlier trademark: association studies, surveys, turnover figures, market share data
  • Demonstrate similarity between the signs (visual, phonetic, conceptual)
  • Prove proximity or similarity of the goods and services
  • Establish the existence of a mental link with the earlier trademark when invoking damage to reputation

strengthening opposition trademark

Where one of these elements is missing or weakened, the opponent’s position is significantly undermined, as illustrated in the Versailles Court of Appeal decision of October 22, 2025.

Facts and procedural background of the October 22, 2025 decision

The earlier trademark: “COCO”

Chanel owns the verbal trademark “COCO,” covering soaps, perfumery and cosmetics in Class 3. The trademark enjoys significant public recognition as a direct reference to the Chanel universe and forms the basis of the opposition.

The contested trademark: “COCO SHAOUA” (classes 3 and 4)

A trademark application for the verbal sign “COCO SHAOUA” was filed for goods in Class 3 (cosmetics) and Class 4 (candles). Chanel contested the application on two grounds:

  • A likelihood of confusion regarding Class 3 goods
  • Damage to the reputation of the earlier trademark “COCO,” particularly in relation to Class 3 goods.

Opposition Before the INPI and the Director General’s Decision

Chanel filed an opposition before the French IP Office (INPI) against “COCO SHAOUA.”
The INPI Director General, while acknowledging the reputation of the earlier “COCO” trademark, rejected the opposition. He found that the signs were insufficiently similar to give rise to a likelihood of confusion and thus allowed the registration of “COCO SHAOUA.”

Chanel’s appeal before the Court of Appeal

Following the rejection, Chanel lodged a cancellation action before the Versailles Court of Appeal. The company argued that “COCO” was highly distinctive visually, phonetically and conceptually, and that “COCO SHAOUA” created both a likelihood of confusion and damage to reputation.

The Court delivered its decision on October 22, 2025.

The Court of Appeal’s assessment of likelihood of confusion

Similarity of the signs

Chanel argued that “COCO SHAOUA” incorporated the sequence “COCO” in its attack position, leading consumers to associate it instantly with the earlier trademark. The company also contended that the syllable “SHA” could phonetically evoke “CHANEL,” reinforcing a conceptual association.

The Court held otherwise. It noted that the word “coco,” when used as a common noun (e.g., as an ingredient or scent), does not function exclusively as a distinctive sign for Chanel in the mind of consumers. It further considered that the fantasy term “shaoua” was equally prominent within the sign “COCO SHAOUA,” such that the trademark would be perceived globally.

The Court therefore concluded that the visual differences (one word vs. two words), phonetic differences (two syllables vs. four), and conceptual differences between the signs were sufficient to exclude similarity.

Proximity of the goods

The Court acknowledged that the goods in Classes 3 and 4 were similar or closely related to those covered by the earlier trademark, which could, in principle, reinforce the likelihood of confusion. However, the lack of similarity between the signs prevailed: product proximity alone was insufficient to create confusion.

Conclusion: no likelihood of confusion

The Court rejected Chanel’s claim on likelihood of confusion, holding that the company had not demonstrated that “COCO SHAOUA” would be perceived as originating from, or linked to, Chanel by the relevant public.

The Court of Appeal’s assessment of damage to reputation

Recognition of the reputation of “COCO”

The Court confirmed that “COCO” benefits from recognised reputation, as acknowledged by the INPI. This reputation gives rise to autonomous protection under Article L. 713-3 CPI, allowing action even without confusion, where the contested sign creates dilution or parasitism.

Low intrinsic distinctiveness of the term “COCO”

However, the Court emphasised that the term “coco” is a common, polysemous noun (e.g., coconut, ingredient, scent), resulting in limited intrinsic distinctiveness. Reputation alone cannot compensate entirely for this weakness.

Assessment of “COCO SHAOUA” and lack of mental link

The Court found that the combination of “coco” with the fantasy term “shaoua” did not create a mental link with the earlier trademark “COCO.”

As the existence of such a link is a prerequisite under Article L. 713-3 CPI, the claim for damage to reputation could not succeed.

Conclusion: no damage to reputation

The Court therefore dismissed Chanel’s claim, finding no confusion and no dilution of the earlier reputed trademark.

To learn more about the scope of protection for a trademark’s reputation, please see our previously published article.

Conclusion

The Versailles Court of Appeal decision of October 22, 2025 demonstrates that the protection of a well-known earlier trademark does not dispense with a thorough assessment of sign similarity and the overall perception of the contested trademark. Despite Chanel’s reputation, the Court held that “COCO SHAOUA” was sufficiently distinct from “COCO” to exclude both confusion and dilution.

For trademark owners, this decision underscores the need for vigilance and meticulous preparation when engaging in opposition proceedings.

Dreyfus & Associés assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus & Associés works in partnership with a global network of attorneys specializing in Intellectual Property.

Nathalie Dreyfus with the support of the entire Dreyfus team

 

FAQ

 

1. Can an opposition be based solely on damage to reputation without likelihood of confusion?

Yes. Article L. 713-3 CPI allows action against a sign that damages the reputation of an earlier trademark even where no likelihood of confusion exists, provided that the earlier trademark’s reputation is proven and that a mental link is established.

2. Does a trademark consisting of a first name or nickname automatically benefit from enhanced protection?

No. Even a famous first name does not necessarily acquire strong distinctiveness. Courts evaluate its intrinsic character: a common first name, even if associated with a public figure, may remain weakly distinctive. Reputation does not convert a common word into a strongly distinctive trademark.

3. Does the presence of a generic term within a composite sign always prevent a likelihood of confusion?

No. A generic term may remain dominant if the rest of the sign is descriptive or secondary. It depends on the overall impression. In this case, the fantasy element “shaoua” neutralised the impact of “coco,” but other cases have found confusion despite a generic term where the dominant attack remained preponderant.

4. What types of evidence best support the existence of a mental link in reputation-based actions?

The most persuasive evidence includes recent market studies, association surveys, media exposure analytics and demonstrations of likely marketing free-riding. Judges accord significant weight to robust, recent and verifiable data.

5. Can a weakly distinctive trademark still be protected effectively?

Yes, provided the owner demonstrates either extensive use leading to acquired distinctiveness, or an arbitrary character in the relevant market.

 

This publication is intended to provide general guidance to the public and to highlight certain issues. It is not designed to apply to specific situations, nor does it constitute legal advice.

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Position marks in the European Union: between visual innovation and legal protection

Introduction

The evolution of trademark law in Europe has enabled the emergence of new forms of distinctive signs, adapted to companies’ visual strategies. Among these, the position mark stands out as a still relatively uncommon category, though one whose use and recognition are steadily increasing before European offices and courts.

This type of trademark, which lies at the intersection of design and traditional trademarks, protects the specific way in which a sign is affixed to a product. The European Union has regulated this concept through the European Union Trademark Regulation (EUTMR) and the EUIPO guidelines, in order to define its limits and guarantee legal certainty for economic operators.

Definition and characteristics of position marks

According to the EUIPO, a position mark is defined as a sign “consisting of the specific manner in which the mark is placed or affixed to the product.”

The graphic representation must clearly identify the position, size, and proportion of the sign in relation to the product concerned.

To be admissible, the graphic representation of the trademark application must:

  • Be precise, intelligible, and objective.
  • Include, where applicable, dotted lines to distinguish unprotected elements.
  • Avoid any vague descriptions suggesting that the position of the sign could vary depending on the products.

Thus, protection covers not only the sign itself, but also the combination of that sign and its particular positioning on the product.

Conditions of validity before the EUIPO

To be registered, a position mark must meet the conditions of validity set out in Article 7(1)(a) and (b) of the EUTMR, namely:

  • Be clearly defined and identifiable.
  • Have distinctive character, enable consumers to identify the commercial origin of the goods.

The EUIPO ensures that the representation filed allows any economic operator to understand the scope of protection without ambiguity. A sign that is purely decorative, generic, or inseparable from the usual appearance of the product may be refused. Case law thus reminds us that a position mark must not be confused with a simple design or aesthetic element.

conditions registering mark

The Airwair International Limited case

In a decision handed down on August 12, 2025, the EUIPO Cancellation Division ruled in the case Mtng Europe Experience, S.L.U. v. Airwair International Limited, regarding the famous yellow heel loop on Dr. Martens shoes.

Mtng Europe Experience, challenged the validity of the position mark registered by Airwair, described as a black and yellow buckle affixed to the back of the shoe, accompanied by contrasting yellow stitching.

The EUIPO reiterated that the representation of a trademark must be clear, precise, and durable, allowing for unambiguous identification of the protection conferred.

In this case, the Cancellation Division ruled that the trademark met these criteria and rejected the request for cancellation, considering that the visual element and its position gave the product a strong distinctive character.

This decision confirms the possibility of protecting an iconic visual positioning when it serves as an indication of commercial origin.

Practical issues for rights holders

For businesses, position marks offer valuable protection against the imitation of distinctive visual elements. They extend the protection afforded by the design or shape of the product by specifically targeting the location of a distinctive sign.

However, their success depends on a rigorous filing strategy:

  • Describe the position of the sign precisely;
  • Avoid any confusion between aesthetic function and function of origin;
  • Ideally, secure the trademark application with proof of use and public recognition.

Trademark owners must therefore work hand in hand with specialized IP counsels to secure the scope of their applications and avoid any cancellation based on lack of clarity or distinctiveness.

Conclusion

Position marks represent a major evolution in trademark law, adapted to contemporary visual and marketing realities.

The Airwair case illustrates the importance of rigorous and consistent representation to ensure the validity of such a registration.

By combining visual innovation and legal rigor, position marks enable companies to protect not only their identity, but also the way they present it to the public.

Dreyfus & Associés assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus & Associés works in partnership with a global network of attorneys specializing in Intellectual Property.

 

Nathalie Dreyfus with the support of the entire Dreyfus team

 

Q&A

 

1. What is a position mark?

A position mark protects the specific way in which a sign is affixed to a product, rather than the sign itself. It is therefore distinct from figurative or three-dimensional marks.

2. What are the criteria for the validity of a position mark ?

It must be clear, precise, and sufficiently distinctive to enable consumers to identify the origin of the product.

3. What is the difference between a position mark and a design ?

A design protects the aesthetic appearance of a product, while a position mark protects the commercial origin associated with a particular visual positioning.

4. Can position mark protection and design protection be combined ?

Yes, both types of protection can coexist if they serve different purposes: one aesthetic, the other distinctive.

5. Why register a position mark ?

To prevent imitations and strengthen the protection of iconic visual elements that contribute to a brand’s identity, such as a seam, a stripe, or a distinctive location.

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What is Habeas Data, the guardian of health personal data?

Introduction

The term Habeas Data echoes the centuries-old principle of Habeas Corpus, transposing the protection of individual freedoms into the immaterial sphere of personal data. In the age of digital medicine and global circulation of medical information, Habeas Data serves as a true guardian of personal health data, ensuring each individual’s right to access, control, and correct the information relating to their most intimate sphere: their health.

The origins of Habeas Data

Historical context and legal philosophy

Habeas Data emerged in the 20th century in Latin America as a constitutional remedy, allowing individuals to protect themselves against the abusive collection, use, or storage of their data. It enshrines the principle that personal data, like individual liberty, must be protected against arbitrary interference.

Recognition in latin american constitutional systems

Countries such as Brazil, Colombia, and Argentina have incorporated Habeas Data into their constitutions, granting citizens the right to access, rectify, or delete personal data held by public or private entities. This mechanism has served as a model for broader debates on digital sovereignty.

Definition of Habeas Data and health data

What Habeas Data covers

Habeas Data guarantees every individual the right to consult personal data held by third parties and to request its rectification or deletion if inaccurate or unlawfully processed. It is a procedural right that enshrines the principle of informational self-determination.

Clarifying the notion of health data

Under Article 4(15) of the GDPR, health data is defined as personal data related to the physical or mental health of a natural person, including the provision of health care services, revealing information about their health status. Its specificity lies in its highly sensitive nature, as it can impact dignity, employment, insurance, or individual freedom.

Why Habeas Data is essential for health data

Sensitivity and risks of misuse

Health data is classified as a special category of data. Unauthorized disclosure can have serious consequences, such as denial of insurance, stigmatization, workplace discrimination, or reputational harm.

Safeguarding dignity, privacy, and autonomy

Habeas Data functions as a constitutional safeguard that keeps health data under the individual’s exclusive control. It strengthens privacy, personal autonomy, and informational integrity, especially at a time when electronic medical records and digital health platforms are becoming widespread.

Distinction from European mechanisms such as the GDPR

Points of convergence

Both Habeas Data and the General Data Protection Regulation (GDPR) pursue similar objectives: transparency, purpose limitation, and rights of access, rectification, and erasure. Both are based on the principle of giving individuals control over their personal data.

Key differences in scope and application

The essential difference lies in their legal nature. The GDPR is a regulation applicable across the European Union, imposing obligations on data controllers. Habeas Data, on the other hand, is a constitutional right directly enforceable before the courts, providing citizens with an effective remedy.

Strategic and legal challenges

Why Habeas Data was established

This mechanism was designed to limit the growing power of institutions and corporations handling sensitive data, particularly in the healthcare sector. It ensures that individuals retain control over information that can directly affect their privacy and decision-making.

Anticipating the challenges of health data protection

Protecting health data now intersects with cross-border data flows, artificial intelligence, and digital platforms. An effective strategy requires:

  • strengthening compliance programs in healthcare institutions,
  • implementing clear patient consent practices,
  • monitoring international transfers of sensitive data.

challenges data protection

Conclusion

Habeas Data acts as a constitutional shield for health data, complementing and sometimes surpassing European mechanisms such as the GDPR. Its procedural dimension strengthens the effective protection of individuals in an increasingly digital society.

Dreyfus Law firm assists its clients in managing complex intellectual property cases, offering personalized advice and comprehensive operational support for the complete protection of intellectual property.

Dreyfus Law firm is partnered with a global network of lawyers specializing in intellectual property.

Nathalie Dreyfus with the assistance of the entire Dreyfus team.

FAQ

1. What is Habeas Data in simple terms?
It is a right allowing any person to access their personal data and request its correction or deletion.

2. Why is Habeas Data particularly important for health data?
Because such data is extremely sensitive, and its misuse may cause discrimination, financial loss, or harm to dignity.

3. What is the difference between Habeas Data and the GDPR?
The GDPR is a European regulation imposing obligations, while Habeas Data is a constitutional right directly enforceable in court.

4. Does the GDPR also protect health data?
Yes, it classifies health data as “sensitive data,” requiring explicit consent and enhanced safeguards.

5. Which countries recognize Habeas Data?
Notably Brazil, Argentina, and Colombia, where it is enshrined in the Constitution.

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